Sunday, 17 January 2010

How Teens Use Media

I'm doing various bits of work at the moment for universities looking at social media and student recruitment opportunities, and helping them to develop strategies for using it effectively to engage with potential students. Through my research into trends in the use of social media amongst young people I came across this report published by Nielsen in the summer last year. It offers a great insight into teenage consumption of media, and squashes a few myths along the way. Check out the How Teens Use Media report here (pdf).

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